~Creyate is all set to revolutionize the made-to-measure sartorial world with home visits by specialised style stewards~
New Delhi, 6th July, 2015; Gear up for a grand new lifestyle with the cutting-edge experience of customised clothing brought to your homes by Creyate, Arvind’s newly launched digital fashion brand. The cliquish brand answers the apprehensiveness of its customers about the cut and fit of clothes designed and ordered online with a singularly novel solution – home visits by specialised Style Stewards.
The Japanese trained made-to-measure specialists show up with their crackerjack style-kits containing everything one could need to have one’s clothes custom made. The stewards keep their Laptops and iPads ready to meet all sorts of preferences through an exclusive 3D Customisation Engine.
Flip through the swanky swatches boasting of collections from Ermenegildo Zegna, Scabal and Tresca and pick from more than 1,500 fabrics. Come up with over 1,00,000 unique designs with the help of the lookbooks featuring innumerable looks, cuts and trims.
Deft in their advice on sorts of stylistic predicaments, Creyate’s style stewards use twenty-five detailed scientific measurements that vouch to crack the perfect fit for any body-type. In 12 days the “Creyation” arrives at the user’s doorstep. In short, one can savour the bliss of a complete store experience within the comfort of one’s home – it couldn’t be easier!
A revolution in the made-to-measure sartorial world, Creyate is ready to turn the tides in online retail fashion by pioneering the ‘factory-at-your-fingertips-experience’ in India.
So call up or stop by the Creyate website to book a home visit. Your vestiary dreams are waiting to come true in Ahmedabad, Bangalore, Chandigarh, Delhi and Gurgaon.
Experience the journey for yourself-
https://www.youtube.com/watch?v=ortJ0T_Ok1o
Visit: http://www.creyate.com/
About Arvind Internet Limited (AIL) and Creyate (www.creyate.com):
Arvind Internet Limited (AIL) is the online arm of the Arvind Limited and is being led by Kulin Lalbhai, Executive Director of Arvind Ltd. Lalbhai has significant experience in the omni-channel space and retail domain. AIL will be a leading consumer lifestyle player in the digital space by engaging in several business models that can scale globally.
Creyate is AIL’s first offering. As a custom clothing brick-and-click solutions, Creyate aims to provide an unprecedented experience with the help of an intuitive user-interface where customers can personalize almost everything about their garment, from fabrics, styles, components, accents, monograms, and so much more. It also offers a curated set of collections for customers to have as a starting point to their customisation journeys. The goal is to help men and women dress according to their shape in custom-made garments that flatter and fit to perfection. It is the ultimate confluence of fashion, technology, manufacturing and you.
About Arvind Limited (www.arvind.com):
Arvind Limited is one of India’s largest integrated textile and apparels company with a strong retail presence and a pioneer of denim in India, having achieved a turnover in excess of US$ 1 billion in FY2013-14. Arvind has an unmatched portfolio of owned and licensed brands, and retail formats. The company’s own product brands include Flying Machine, Colt, Ruggers and Excalibur amongst others while its licensed product brands have big global names like Arrow, Gant, Izod, Elle, Cherokee, US Polo Assn. to name a few. It has a joint venture in India with global major Tommy Hilfiger. The company also has retail brands like Megamart, The Arvind Store, Club America, Next and Debenhams