Survey of 1,000 adults in U.S. offers insight into consumer expectations for future experiences in home, transportation, health and retail
71 percent expect to use an electric vehicle, while 51 percent expect to travel by hyperloop and 38 percent by air taxi
73 percent expect to use remotely monitored appliances at home, 70 percent fully connected smart home systems, and 40 percent virtual home robots
Millennials expect personalized experiences across all categories but consider it unlikely they will share personal data to improve services
— January 3, 2019 — Dassault
Systèmes (Euronext Paris: #13065, DSY.PA) today revealed that
consumers expect that cities in 2030 will be filled with technology that
improves overall quality of life, delivers socially-conscious benefits and
personalizes experiences. The findings came from a survey of citizens
representing the demographics of U.S. adults that was conducted in partnership
with independent market research firm CITE
rail, fully connected smart home systems, mobile payments and personalized
preventive health plans are just a few of the disruptive technologies underway
today that will become the norm in 2030 according to respondents, who were
polled on their expectations for future experiences in home, travel, health and
retail. While consumers expect personalization as one of the top benefits
of technological innovations in 2030 in each of these categories, they also
cite security, energy efficiency, convenience, accessibility, savings and
prevention as benefits expected from the different technologies.
from the survey include:
- Personalized experiences are seen as the primary
benefit of advancing technologies, particularly among millennials.
Among 18-34 year olds, technology is expected to deliver experiences that are
customized to their own personal needs and tastes; respondents over the age of
35 expect technology advancements to provide primarily a better quality of
- The home of 2030 will be secure and energy efficient.
More than 70 percent of respondents will use remotely monitored devices,
voice-activated assistants and fully-connected smart home systems.
Forty-nine percent expect to use a virtual personalized home assistant or
- Transportation and mobility is expected to become
increasingly electric and connected, improving cost
savings, travel time, road safety and quality of life. More than 70 percent of
respondents expect to use hybrid or fully electric vehicles, while over half
expect to travel by hyperloop. Thirty-eight percent expect to be using
air taxis. More than 75 percent expect personalized passenger experiences
such as navigation path optimization and city-controlled traffic regulation,
however the majority expects not to allow access to personal data in order to
improve such services.
- Personalized preventative health and home treatments
will become the norm. More than 80 percent of respondents expect to
prevent disease and live longer because technology will enable them to manage
their personal health more easily and effectively, with 83 percent expecting
preventive plans based on behavior or nutrition to be the most impactful, 81
percent devices to dispense treatments at home, and 80 percent fully electronic
record systems. Three-quarters of respondents feel that technologies such as diagnostic
at-home applications, wearable devices and custom-made prosthesis orthopedics
will also be impactful.
- Brick-and-mortar stores are not going away, but the
in-store experience will evolve around payments and the use of in-store
technologies. In retail, 84 percent of respondents expect to use
mobile payments and anytime/anywhere delivery to make shopping more convenient,
but 55 percent feel that it is unlikely there will only be virtual shopping in
survey on consumer expectations of the city of 2030 allows us to gauge the hype
versus what consumers perceive as realities that are truly coming their way,”
said Florence Verzelen, Executive Vice President, Industry Solutions, Field
Marketing, Global Affairs, Dassault Systèmes. “Consumers expect massive change
in every aspect of their lives. This glimpse into their thinking offers
valuable feedback to companies on what to explore, develop and
accelerate. It confirms personalized initiatives as the dominating theme
behind all innovation. Dassault Systèmes will continue to support industry’s
initiatives to meet these consumer expectations with our 3DEXPERIENCE
Research, on behalf of Dassault Systèmes, conducted an online survey among
1,000 U.S. census-balanced adults. The survey was fielded between
November 19-29, 2018. For a full copy of the survey results, please
contact Suzanne Moran: firstname.lastname@example.org.
Systèmes will illustrate consumer trends in the city of 2030 with an
interactive experience at its booth #4121 at CES January 8-11,
2019 in Las Vegas.
About Dassault Systèmes
Dassault Systèmes, the 3DEXPERIENCE Company, provides business and
people with virtual universes to imagine sustainable innovations. Its
world-leading solutions transform the way products are designed, produced, and
supported. Dassault Systèmes’ collaborative solutions foster social
innovation, expanding possibilities for the virtual world to improve the real
world. The group brings value to over 220,000 customers of all sizes, in
all industries, in more than 140 countries. For more information, visit www.3ds.com.
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