Laura Pausini has chosen to wear the Gilda watch by Eberhard & Co. in the video of Viveme, one of her most popular songs, now being released as a new international single with the Spanish singer-songwriter Alejandro Sanz. This is the second international track taken from 20 – The Greatest Hits, a new compilation which has been released to celebrate the first 20 years of her illustrious career.
At the start of the year Laura Pausini surprised her fans on Facebook and Twitter by publishing the new video for the song, which was first launched in Spain and Latin America and then in the rest of the world. The video was shot in Madrid and features the two singers in the ME Hotel, coming together in an emotional declaration of love in words and music, sung with great passion, while they watch the extraordinary spectacle of day and night alternating in a breathtaking Spanish scenery.
Eberhard & Co., which specialises in the production of highly technical timepieces, has chosen Gilda Édition Spéciale for Laura Pausini, the most precious version in its Gilda range for women. The timepiece, made from precious materials and with a softly curved elliptical case, celebrates and interprets the elegance and resourcefulness of today women. Eberhard dedicates this special model to an extraordinary woman, an illustrious representative of our times.
This exclusive version of the timepiece is only available to order: a cascade of gold and diamonds envelops the singer’s wrist, tracing her soft lines and lending a special light to her unmistakeable look. The result is a mixture of grace, elegance and lightness and a perfect balance between the Eberhard watch and the Giorgio Armani outfit chosen for the video.
Gilda Édition Spéciale has a mother of pearl face set with diamonds at 5 and 11 hours and an elegant bespoke strap, also decorated with hundreds of diamonds. “We were very pleased that in such an important year for Laura, when she takes her place among the musical icons after a career spanning 20 years, she chose an Eberhard watch to mark the precious moments of her latest video,” said Mario Peserico, Managing Director of Eberhard. “The artist’s charm and personality are the perfect expression of our company’s refined and elegant world.”