Introduces its exclusive range of futuristic and technologically advanced built-in home appliances in the Eastern market
Kolkata, 30th August, 2016: Siemens Home Appliances, Germany’s Number one home appliances brand and pioneer in built in appliances in India, today inaugurated its first ever retail brand store in Dhakuria, Kolkata.
The exclusive 1467 sqft Siemens brand store will offer a wide range of built-in and free standing appliances synonymous with Siemens commitment to innovation and technology. The product portfolio combine superior technology, aesthetic designs as well as ease of use bringing the aspiration and futuristic kitchen to Kolkata homes.
Commenting on this retail expansion, Mr. Gunjan Srivastava, MD & CEO, BSH Household Appliances Manufacturing Pvt. Ltd. said, “Since our launch in India, Siemens has seen phenomenal growth delivering an aspirational lifestyle to Indian households. Kitchens are the ‘heart of homes’ and have now become the new living room which is not only functional but also a lururious experience. The Eastern market is a priority market, with increasingly numbers of customers are keen on embracing futuristic, aspirational, stylish and innovative technology. With our first Siemens store in Kolkata, we reiterate our promise, to provide aesthetically appealing and technologically innovative kitchens. This store will also reaffirms our India commitment to bring state-of-the-art technology to Indian homes.”
Siemens Home Appliances is renowned for constantly taking up technological challenges and developing forward-looking products, solutions and services. It combines the latest technology with improved functionality that results in pioneering products benefitting customers-. Setting the benchmarks in the market, Siemens products cater to the aspirational customers striving for a modern lifestyle.
The premium products provide easy integration with the kitchen furniture and home architecture with flexible fittings and the cutting edge design characteristic of Siemens built-in appliances, provide.
The free standing products have smart technology which ensures it saves energy, reduces input and maximizes output. Siemens has always been a pioneer in innovation, design and technology for which it has been bestowed with various international awards. All the Siemens products are developed basis extensive consumer insights, research, and testing right from its conceptualization to manufacturing and thus ensuring complete customer satisfaction.
The Siemens brand store, is located at 2/9B, Shahid Nagar, Dhakuria, Kolkata – 700 031 and will operational from 30th August, 2016
About Siemens Home Appliances
Siemens is the market leader in Germany and the number one in Europe for built-in kitchen appliances. With 160 years of manufacturing experience, the company is synonymous with German creativity and high-performance products. Siemens designs are among the most energy– and water-efficient appliances in the industry. They have won prestigious awards like the reddot award over 180 times, including 4-time ‘best of the best’ award and the iF prodct design award over 230 times where Siemens has been a 4 time gold winner. 98 per cent of all components in Siemens built-in appliance are recyclable.
For any further information, please visit www.siemens-home.bsh-group.com/in