Azure Communications Archive

10 things our clients tell us  – Anup Kumar Agarwalla

Ah, a client meeting. My colleagues are all decked up, raring to win friends and influence people. As I look at them priming up for the pitch, I always, inevitably think up the way such conversation proceeds, with clients, and may their tribes increase, rarely, if ever, getting out of a kind of a loop.

Zen and the Art of Azure Communications – Tristha Sharma

One Month. Thirty days. Not even 25 days in office. Yet, I am a changed person, looking at the new me every time I look into the mirror. A new me in a million small things, that have made such a big difference in my life. Call it the funniest thing if you may, but

It’s an Ad, Mad World! – Anup Kumar Agarwalla

I routinely meet people who try to convince me that what I do for a living – help create dreams that my clients match their goods and services with – is really of no real consequence. That advertising, seldom if ever, create tomes that outlive even their purpose, forget about testing eternity. I will not

Azure sow, so shall you reap!

If you are late for three days in a month, at Azure, they don’t deduct a day’s salary, as the generally accepted norm goes. Instead, the salary cheque is withheld for the number of days one attends office late. Pretty radical and one should hasten to add, effective as hell. It is just another example