Dushyant Sapre Archive

New Criteo Direct Bidder Delivers 20% Higher Publisher Revenue on Average from Criteo’s Ad Buys

Company’s New Offering, the Next Generation of Programmatic Buying Technology, Provides Publishers a Direct Pipe to Criteo’s Unique Demand and Is Easy to Integrate   New Delhi, 08 June 2017 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced Criteo Direct Bidder, its next-generation programmatic buying technology that directly connects publishers’ inventory to the demand

Criteo technology helps Shopclues drive sales by 323%

Criteo’s technology brings 1000% Return on Advertising Spend (ROAS); 70% Sales Order Value (SOV) Link to the case study- http://www.criteo.com/results/shopclues/ New Delhi, 15 March 2017 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced that its technology solution has helped the e-commerce giant ShopClues, understand its customers and their needs, resulting in an