Watch the Bollywood heartthrob unveil the latest collection for the brand
National, October 27, 2015: Varun Dhawan, the Bollywood heartthrob features in Skybags’ latest TVC unveiling the new collection ‘Reef’. The campaign named ‘My Style, My Way’ highlights the heartthrob chasing a bus in the picturesque streets of Istanbul, Turkey.
Varun Dhawan was recently unveiled as the brand ambassador for the youth centric luggage brand. The campaign showcases its new collection with the charismatic Varun Dhawan and encapsulates the style and attitude of the youth.
Extremely happy with the new campaign Varun Dhawan, Brand Ambassador – Skybags said, “The latest collection from Skybags is power packed with style and has become my latest travel companion. I love how the brand continuously offers a perfect combination of style and performance. I love my new Reef strolley; watch me taking a leap of faith for Skybags in the latest TVC!”
Expressing her views on the campaign, Ms. Radhika Piramal, Managing Director, VIP Industries says, “Varun is the perfect fit for the brand as his attitude and style flawlessly syncs with Skybags. We are sure this campaign will be able to make its way through to the hearts of our target audience.”
Designed in attractive colors the ‘Reef’ and ‘Reef Signature’ collection will make you crave for one.