Does live speed tests with over 5200 retailers in the Capital- Part of a larger initiative to make Trade Partners it’s brand icons
New Delhi, July 08, 2015: Taking its recent ‘Speed is Good’ campaign on ground to the people of Delhi and NCR, Vodafone India, one of India’s leading telecommunications service providers’ undertook a major Speed Test drive reaching out to over 5200 Telecom Retailers across the city. Vodafone conducted a focused Retailer connect programme, meeting Retailers and taking them through a Live Demo of Vodafone’s Faster, Smarter, and Better 3G network. All Retailers who participated in the Vodafone speed test have been given life sized Vodafone branded certificates attesting the data speed.
A first of its kind initiative in Delhi & NCR region, the prominently branded and customised Vodafone certificates put up at the 5200+ Retail outlets infuses a sense of pride amongst retailers and simultaneously helps engage with customers on Vodafone’s superior 3G speed.
Speaking about the unique initiative, Apoorva Mehrotra, Business Head, Delhi & NCR, Vodafone India said, “3G and fast Data Services in general are huge game changers in today’s telecom market. As the popular saying goes, ‘Seeing is believing’. We undertook the Vodafone 3G Faster, Smarter, Better speed tests with Retailers to drive home the efficacy of Vodafone’s 3G network through live demos. Alongside, our life sized, customized 3G speed retailer certification exercise helps Vodafone achieve a twin objective of creating a differentiator for retail outlets as well as convey to customers that Vodafone is the best 3G network in the Capital.”
Vodafone has 39795 retail touch points in Delhi & NCR region.
About Vodafone India
Vodafone India is a fully owned subsidiary of Vodafone Group Plc., which is one of the world’s largest telecommunications companies. Making its entry into India in 2007, Vodafone today has built an ever growing, robust business in highly price sensitive and competitive market. Serving around 184 million customers, Vodafone provides innovative, customer friendly and differentiated products and services through a wide scale distribution and exclusive retail footprint – backed up with a modern, technologically advanced network for both voice and data.
Vodafone Business Services, the enterprise arm of Vodafone, provides total telecommunications solutions across both mobility and wireline platforms and enables Global Enterprises, National Corporates, SME’s and Government segments to communicate, collaborate and connect.
Vodafone India provides customers with a new currency in the form of M-Pesa, the world renowned mobile wallet and money transfer service. Vodafone M-Pesa is an innovative, safe and secure mobile wallet that enables complete suite of services like money transfer, bill payments, and recharge on the move from the mobile. It caters to all segments of the society, from the unbanked to the under banked and to the net-savvy and evolved customers. Today, with a pan-India distribution of around 90,000 agents and more than 3 million customers, Vodafone M-Pesa is the largest banking correspondent in the country and is playing a vital role in enabling financial inclusion and m-commerce.
With the advantage of its global expertise and knowledge of local markets, Vodafone India is well poised to significantly expand the Government’s capacity to deliver benefits and outcomes for citizens, governments and businesses. It endeavours to be a steadfast partner in the Government’s efforts towards Digital India
A value-based organization, Vodafone is committed to achieving the highest standards of Health, Safety and Well-being for its employees and business partners. Sustainability is an integral part of the company’s mission and strategy and ‘Vodafone Cares’ is the platform to showcase initiatives under the pillars of education, environment and empowerment. The Vodafone Foundation, in turn, is committed to leveraging India’s pressing challenges using mobile technology, thus playing an important role in India’s digitisation programme. Its activities focus on the 4M’s for empowering individuals – mHealth, mEducation, mAgriculture and mWomen.
Vodafone Group Plc. is one of the world’s largest telecommunications companies and provides a range of services including voice, messaging, data and fixed communications. Vodafone has mobile operations in 26 countries, partners with mobile networks in 55 more, and fixed broadband operations in 17 markets. As of 31st March 2015, Vodafone has around 446 million mobile customers and over 12 million fixed broadband customers. For more information, please visit: www.vodafone.com.