Hires include key regional executives from Inmobi and Dentsu
India, June 17, 2013 – Vserv.mobi, a leading global mobile advertising network for app developers, publishers, advertisers and telecom providers, today announced the appointment of 3 key executives to its team – Jacqui Boyd, Sales Director – South Africa; Max Ku, Business Development Director – Malaysia and Nguyen Quang Duy, Business Development Director – Vietnam. The move reflects the company’s efforts to further build its business and consolidate its position as a leading player across emerging markets.
Elaborating on the announcement Dippak Khurana, CEO & Co-Founder, Vserv.mobi said, “As user consumption of information and entertainment on mobile devices skyrockets, Vserv is leading the innovation and building the global scale necessary to help all the key stakeholders in the mobile ecosystem to seize this opportunity. These strategic appointments, will give us the right momentum in becoming the #1 Mobile Ad Network in emerging markets.”
Jacqui Boyd, Sales Director, South Africa, Vserv.mobi has over 10 years of experience in the digital and mobile space. Jacqui will be based out of Cape Town and lead the brand sales business in South Africa. In addition, she will also lead Vserv’s expansion across other markets in Africa. Prior to Vserv, she has worked with InMobi, Mindshare and Carat.
Max Ku, Business Development Director, Malaysia, Vserv.mobi has 10 years of experience and will lead brand sales and also focus on building strategic alliances with premium publishers across Malaysia. Prior to Vserv, Max has worked with Media Prima Digital and iHub Media. He will be based out of Kuala Lumpur.
Nguyen Quang Duy, Business Development Director, Vietnam, Vserv.mobi has 10 years of experience driving business development in the digital and mobile space. He will be based in Ho Chi Minh City and lead the rollout of brand solutions for advertisers and build partnerships with premium publishers across Vietnam for Vserv. Prior to this, Duy has had senior level stints at Dentsu Media and Effective Measure.
Founded in 2010, Vserv.mobi is an award winning Global Mobile Ad Network, having been named “Media Company of the Year” at the MMA Smarties and listed in the Red Herring Top 100 Award. Over its three formative growth years, the company has successfully managed to break through the competition clutter, powered by it’s two flagship technologies – AppWrapper and AudiencePro.
Vserv.mobi is a leading Global Mobile Ad Network with strong presence in emerging markets. Vserv’s pioneering technology AppWrapper powers One Click App Monetization for 20,000+ Apps across platforms. AppWrapper is the World’s Simplest App Monetization – it enables premium advertising & innovative pricing models on any app, without coding, in just one click. Vserv’s other game changing platform, AudiencePro, combines the scale of the Vserv.mobi global Mobile Ad Network with comprehensive user data from Telcos, to revolutionize how advertisers can reach their exact target audience across all mobile platforms. Vserv is the only Ad Network with App media across feature phones, smart phones and tablets, thus providing advertisers unparalleled reach and engagement. Built on superior technology, the Vserv Marketplace delivers exceptional ROI to advertisers as well as enhanced earnings to developers & publishers. Visitwww.vserv.mobi for more details. Connect with Vserv.mobi on: @vservmobi | fb.com/vserv.mobi | gplus.to/vservmobi | linkedin.com/company/vserv-mobi | blog.vserv.mobi