MIDDLEBURY, CT, For Immediate Release – Nautica Watches announces its first foray into Ana-Digi technology. The BFD 101 Ana-Digi is the first in a new wave of Nautica timepieces to incorporate dual technology. Its bold dive-style design combines analog and digital movements in a functionally robust, adventure-ready sport watch.
The BFD 101 Ana-Digi features three-hand analog time and digital movements with multiple functionality: time, date, chronograph with 42-lap memory, three linked countdown timers, and two alarms linked to time zone. Once set, the Auto Calendar date advances automatically.
Set in a 44mm stainless steel case, the BFD 101 Ana-Digi features a three-hand movement set on either a black or white digital display. For nighttime use, the BFD 101 Ana-Digi offers a luminescent Indiglo® nightlight. The timepiece is water resistant up to 100M.
The BFD Ana-Digi is available in a black, blue, orange, yellow or white sport resin strap or stainless steel metal bracelet.
The Nautica brand’s well-known attention to detail can be seen in the timepiece’s signature J-class sail etched on the protected crown, a fully turning bezel and four symmetrically located pushers for the digital functions. The J-class sail logo is also etched into the resin straps.
The BFD 101 Ana-Digi is a great looking watch with a surprising depth of functionality that captures the spirit of adventure that Nautica embodies.
“We’ve taken our classic dive-style sport watch and added a digital component for added function. The BFD 101 Ana-Digi holds true to the core of Nautica Watches fusing the best of classic American style with the latest in technical innovation,” states Linda Calvert, VP Global Brand Management.
ABOUT NAUTICA
Founded in 1983, Nautica® is a leading global lifestyle brand ranging from men’s, women’s and children’s apparel and accessories to a complete home collection. Nautica® products are refined casual classics inspired and energized by the water that are always crisp, clean and distinct. TodayNautica® is available in more than 75 countries with 256 Nautica® branded stores worldwide. In 2003, the Company was acquired by VF Corporation, a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler®, The North Face®, Lee®, Vans®, Nautica®, 7 For All Mankind®, Eagle Creek®, Eastpak®, Ella Moss®, JanSport®, lucy®, Kipling®, Majestic®, Napapijri®, Red Kap®, Reef®, Riders®, Splendid®, Smartwool® and Timberland®. For additional information, please go to www.nautica.com and www.vfc.com.
ABOUT NAUTICA WATCHES
Introduced in 1994, Nautica® Watches for men and women combine distinctive styling, bold colors and unique design. Inspired by sailing, the Nautica brand reflects an energetic lifestyle that appeals to consumers around the globe. Nautica Watches fuse the best of classic American style with the latest in technical innovation.
ABOUT TIMEX GROUP
TIMEX GROUP designs, manufactures and markets innovative timepieces and jewelry globally. Founded in 1854, Timex is part of Timex Group, a privately-held company with numerous brands and over 5,000 employees worldwide and is one of the largest watchmakers in the world. For more information, visit www.timexgroup.com