ETISALAT FITNESS FEST TO WELCOME WORLDWIDE BODYBUILDER MORGAN ASTE

Fitness Expo now offering chance to redeem free ticket featuring a host of fitness celebrities and a number of spectacular features, open to all the family

Dubai, UAE, 4 November 2015: The Etisalat Fitness Fest opens tomorrow featuring a host of celebrities and big names in the fitness world as well as an exciting roundup of free features for the whole family to participate in.

Taking place from 5-7 November at the Dubai Autodrome, famous French bodybuilder Morgan Aste, aptly nicknamed ‘The Rock’, who weighs close to 360 lbs in the off season and is 6’3 tall, will be joining Game of Thrones star and renowned strong man competitor Hafþór Björnsson, known on-screen as ‘The Mountain’.

Also among the fitness celebrities is the ‘Fittest Woman on Earth’, Canadian professional Camille Leblanc-Bazinet, female winner of the 2014 Reebok CrossFit Games, who will be holding workshops, presenting master classes and awarding prizes.

The festival is exclusively offering visitors the chance to redeem a free ticket for Friday 6 November, valid for one person, available at www.dubaifitnessfest.com/free-ticket/ as part of its dedication to get Dubai residents fit and moving.

Suited for the whole family to enjoy over the course of three days, the Etisalat Fitness Fest will also include a range of free activities on entry to get visitors active and moving in exchange for a number of great prizes.

Among the activities aiming to get visitor’s fitness levels at a high is the Tribefit Urban Zone, where guests will have the chance to train at an outdoor gym. A climbing wall will be set up for those aiming high with prizes to be won for enthusiasts that can make it all the way to the top.

Sport activities such as bubble football, cricket nets, snook ball and a golf stimulator will be among the otherGame of Thrones The Mountain activities on the agenda that the whole family can enjoy.  Visitors with a competitive streak can race their friends in a fun cycle-powered, mini electric car racing at the slot fire machine. Winners will be able to show off their victory as they collect their prize.

There will also be something solely for children at the kid’s fitness area, organised by E-sports, which aims to introduce younger visitors to a variety of sports and fitness activities to get them involved in the spirit of the event’s atmosphere.

Other fun activities designed for kids include The Lee Hurford Boxing Academy, which will be welcoming youngsters along with parents to watch live boxing matches with local fighters and even offer little ones the chance to have a go on the pads.

Chris Fountain, Managing Director of Turret Media, organisers of Etisalat Fitness Fest said: “We’re thrilled to be offering a number of free activities that the whole family can enjoy. Our wide range of events means there is something for everyone, regardless of age and fitness level, to get involved in.”

The Fitness Expo will also feature a main stage offering visitors the opportunity to meet famous celebrities, athletes and coaches who will give presentations and master classes providing insights into the secrets of their success, as well as providing advice on how the audience can achieve its health and fitness goals.

A seminar stage will also be set up where leading fitness experts will be giving free seminars discussing various topics related to health and fitness.

Besides the free activities, visitors can participate in a series of challenges taking place including: the cycling challenge, fitness challenge, Ultimate Fitt Youth Games, the UAE’s fastest man and woman competition, BIZLITE 10K and the Superheroes 5K Family Fun Run.

One such challenge is Against Graviti Obstacle Race that is designed to test physical abilities and endurance as the body goes through a series of challenges, all of which focus on movement and revolve around Against Graviti’s philosophy that one’s body should never be an obstacle.

“Etisalat Fitness Fest is a great platform to introduce visitors to Against Graviti’s philosophy by creating and organising a unique obstacle race,” said Sachin Krishna Amin, Founder of ‘Against Graviti’. “This event will certainly be important in terms of emphasising the benefits of a healthy and fit lifestyle, which is far from being just a ‘trend’ but is the right way of living in order to reduce the rates of obesity and cancer within the country and the region.”

Etisalat Fitness FestMore information on the Etisalat Fitness Fest is available at www.dubaifitnessfest.com, while details on the co-located MEFIT Health & Fitness Summit can be found at www.mefitpro.com.