Goa, March 1, 2017-
L’Oreal Professionnel is the No.1 salon hair brand in India and the world. We are pleased to reveal our first Indian brand ambassador Twinkle Khanna.
Twinkle Khanna was revealed as the new brand ambassador at the L’Oreal Professionnel Indian Hairdressing Awards held in Goa on 1st March where prominent personalities from the Salon, Hair dressing fraternity were present. This is the most anticipated event in the Indian hairdressing industry; it sets a benchmark in hairdressing, raising the standards of creativity and innovation with each passing year. Twinkle Khanna gave away the Color Trophy-India’s most sought-after and prestigious hairdressing awards title.
Sussan Verghese GM, L’Oreal Professionnel adds, “For a brand like L’Oreal Professionnel which is built on the values of innovation and being on trend, Twinkle Khanna is a perfect fit as an ambassador. She is glamorous, multifaceted and an inspiration to the woman of today. L’Oreal Professionnel is delighted to partner with her on our next beauty journey together.”
About L’Oreal Professionnel
Since its creation, L’Oreal Professionnel has always been committed to providing salon professionals with only the best in art, technique and Technology. The Company strives to provide new development opportunities for Indian hairstylists through superior products, innovative marketing, advanced education and access to a worldwide network of leading hairdressers.
Born in Paris, the capital of fashion and artistic inspiration, L’Oreal Professionnel has always kept its pace and rhythm in tune with the artistic community. Each season, the world’s top hairdressers work closely with designers to create the inspirational hairstyles that will grace the catwalks, setting the hair trends of tomorrow.
Education is a crucial part of success for L’Oreal Professionnel. From the company’s academies, to in-salon and on-location training, the company offers the professional salon community technical expertise, artistic inspiration and business building skills that bring self-improvement to individuals and empowerment to salon staff.