Remember the time when FB meant football – yes, the kind of which CR7 and Messi and Neymar are the Princes? Or when G+ was something that builders constructed, ground up? Or even before that, when IG was simply Mrs. Indira Gandhi? Well, not any more – the abbreviations have different meanings now. The Girl of yore, who had turned into a babe at the turn of the century is now a “bae” and you if ignore these new meanings you run the risk of becoming redundant. Don’t believe me? Check out what the abbreviation we thought stood to point at the Rashtriya Swayamsevak Sangh means today. If even an AccheDin Sarkar cannot save the Sanghis, you won’t need ESP (old meaning Extra Sensory Perception) to imagine what your fate will be.
Remember Kyonki? Now even SaaS is not what it used to mean:
- API = Application Programing Interface
- B2B = Business to Business
- B2C = Business to Consumer
- CMGR = Community Manager
- CPC = Cost Per Click
- CTA = Call To Action
- CTR = Click-Through Rate
- CX= Customer Experience
- DM = Direct Message
- ESP = Email Service Provider
- FB = Facebook
- FTW = For the win
- G+ = Google Plus
- GA = Google Analytics
- IG = Instagram
- ISP = Internet Service Provider
- KPI = Key Performance Indicator
- LI = LinkedIn
- P2P = Person to Person
- PPC = Pay Per Click
- PV = Pageviews
- ROI = Return on Investment
- RSS = Really Simple Syndication
- RT = Retweet
- RTD = Real-Time Data
- SaaS = Software as a Service
- SEM = Search Engine Marketing
- SEO = Search Engine Optimization
- SERP = Search Engine Results Page
- SM = Social Media
- SMB = Small Business
- SMM = Social Media Marketing
- SMO = Social Media Optimization
- SMP = Social Media Platform
- SOV = Share of Voice
- TOS = Terms of Service
- UGC = User Generated Content
- UV = Unique Visitor
- UX = User Experience
- WOM = Word of Mouth
Feel Free to add your own to the list. All Contributions are welcome.
You can follow me in Twitter: https://twitter.com/CharmChawm