- Conference to focus on Authentication solutions and case studies with special focus on Auto and Pharma industries
- Discussion on how existing regulations need to be more stringent to eliminate spurious products/documents etc.
Authentication Solution Providers’ Association (ASPA) and Messe Frankfurt India (MFI) announce India’s first international authentication conference, “THE AUTHENTICATION FORUM 2017” at The Taj Mahal Hotel, Man Singh Road, New Delhi on 8-9th February 2017. U. K. Gupta, President, ASPA said, “We are delighted to announce the Authentication Forum 2017. Product counterfeiting in India resulted in loss of INR 39,239 crores to Indian economy in fiscal year 2013-14. This is a serious menace and we aim to create more awareness among the government, public and exhibitors about the problems created by counterfeiting, IPR infringement issues among others. The initiative taken by our Government of demonetization have exposed the established link in between terrorism and counterfeiting. Our goal is to unite the industry and spread awareness on the impact and consequences against counterfeiting to provide consumers genuine and authentic goods which will ultimately lead to the economic growth of the country, enhancement in revenue for brand owners and Governments as well as consumer empowerment and satisfaction. We also welcome the initiative ‘Make in India’, by Central Government, however, there is a constant need to ensure that these ‘Made in India’ labelled products are genuine, safe and secure till they are delivered to the end consumer. This conference will be a positive step towards our existing nation-wide campaign “MAKE IN INDIA” & ASPA’s campaign “MAKE SURE INDIA”, he further added.
As vehicle manufacturers rapidly embrace safety standards, battling the burgeoning counterfeit business has become even more important. Concerned with the growing number of spurious auto parts, roughly estimated to be 36% of the automotive aftermarket in India, the Authentication Forum will address the rising concerns of Auto Industries. The event features a two-day conference and an extensive display area, with more than over 120 delegates and leading anti-counterfeiting solutions companies demonstrating their latest offerings and discussing the latest generation authentication solutions.
Mr. Raj Manek, Executive Director and Board Member of Messe Frankfurt Asia Holding Ltd. said: “The seriousness in tackling the counterfeit issue is evident with the recent move of demonetization and pertinent policies in the country. However, this issue needs to be addressed with equal significance across multiple sectors and the Authentication Forum will be the driving force of this change. The forum aims to educate brand owners, government authorities and consumer about the importance of fighting counterfeits and bring forward authentication solutions that can help reduce its impact.”
The Authentication Forum conference is a part of ASPA “MAKE SURE INDIA” campaign running across India. To take this initiative forward, ASPA has found a strong partner in Messe Frankfurt India with its portfolio of 22 prestigious trade fair brands and over 35 conferences and across B2B markets of automotive, automation, lighting, technology and production, textiles, consumer goods, entertainment, media and creative industries and environment technology.
For more information, log on to http://authenticationforum.com/