Recipient of the award as Media Person of the Year – Print, Alok is known for the launch and success of the bi-lingual news daily – Dainik Jagran INEXT
New Delhi, 01 July, 2017: Brands Academy, the much-reputed branding organisation of Asia has awarded Alok Sanwal – the man behind Dainik Jagran INEXT – ‘Indian of The Year Award’. Media Person of the Year – Print title was conferred on Alok Sanwal in a star-studded event held at Hotel Lalit, New Delhi.
Alok Sanwal, the COO of Dainik Jagran INEXT, is an engineer turned editor who re-engineered the world of print media in India. His claim to fame is the disruptor newspaper INEXT that he brought to life and turned into a success story. The bi-lingual newspaper from the stable of Jagran Prakashan came with a futuristic approach of publishing in the lingo of the common man. The product raised many eyebrows and attracted much attention only to reach the heights of success and popularity in the urban-urbane population of northern India.
The event was aimed at recognising the achievements of exemplary personalities that have contributed towards building the reputation of the nation. The event this time was even bigger as Brands Academy was also celebrating the success of its 75th flagship event. The event brought together more than 15 national and international speakers, representatives from 20 plus industry sectors, more than 60 participating companies and 200 plus delegates.
Speaking on the occasion, Alok said, “I am delighted to have been felicitated by Brands Academy. It’s quite rewarding when your years of hard work and dedication are acknowledged by the legends of the industry.”
Along with Alok Sanwal, a few more media celebrities were honoured at the event, including Rajdeep Sardesai and Shweta Singh. Other few key winners of the prestigious award included names like Kailash Satyarthi (Social Worker) and Chanda Kochhar (MD & CEO, ICICI Bank).
About Alok Sanwal
In the world of newspapers in India, Alok Sanwal is known as the game changer. And so proved his pioneer project – Dainik Jagran INEXT. Alok is the COO of Dainik Jagran INEXT – a bilingual spreadsheet that he has been associated with since inception, for ten years now.
As a media professional with over 24 years of experience, Alok has an unparallel expertise in the fields of sales, services, brand management, media services and running a print media set up. He is a Communication Post-graduate from MICA & Engineering Graduate from BITS, Pilani. Alok started his career with Thermax Ltd. as Senior Sales Engineer but moved to media three years later joining Jagran Prakashan Ltd. as GM-brand development.
About Dainik Jagran INEXT
Dainik Jagran INEXT is India’s first bilingual daily launched in 2006 that has grown to have 12 editions spread across four states, since then. Born with a vision to cater to the youthful reader in his day-to-day lingo, INEXT proved to be a disruptor in the field of media.
Coming from the house of Jagran Prakashan Ltd. the leading media house of India, Dainik Jagran i-next is a newspaper known for doing things differently. Rewriting ground rules to present content that is of interest and utilitarian value, rather than the traditionally accepted norms of selection of matter, has been the focal area of i-next functioning. Bagging the highest of accolades like that from WAN-IFRA – the apex body of all print products around the world to a host of recognitions, i-next is an award-winning idea.