Sydney 26/02/2015: Locating investors continues to be a challenge for most junior mining and energy companies. However, a recently launch App now allows publicly listed resources sector stocks to target hundreds of investors easily and cost-effectively.
Through the Fund Finder App, executives looking to identify new investor targets can access information on sector-specific funds, including their location and their profiles.
In total, Fund Finder provides users with access to information and the location of around 2500 investor groups in over 20 markets. This can be done on any Android/Apple mobile device, and the App is available on a monthly subscription basis via the App Store or Google Play.
A unique aspect of the App is its ability to link users with the LinkedIn profile of investors in addition to the websites of these funds and institutions. With LinkedIn’s increasing relevance, Fund Finder exploits the potential to have users connect and stay in touch with investor groups with minimal effort or cost through the social media.
The Fund Finder App is a valuable tool for small-cap listed mining and energy companies because of the significance of international investors to the sector.
The natural resources sector relies on international investment, yet reaching and targeting specialist investor groups is an expensive option as investor research/targeting technologies require investment in third-party data bases. Most small-cap companies cannot justify the major expense of global investor data bases, or they only require a small portion of the data but need to pay for a complete system in order to get this.
Fund Finder reduces these costs by shifting the emphasis to staying connected with publicly available information resources such as LinkedIn and corporate web sites rather than pay for customised data-sets that need to be manually updated.
By exploiting social media technologies the Fund Finder App delivers valuable investment market leads straight to any hand held device wherever the user may be, which makes it a useful tool for executives when travelling.
Additional details on Fund Finder are available on the website athttp://find.fortbridge.com and a short video on the App is also available at:http://video214.com/play/JnXxLSfkl2HQD2T7iOwMCg/s/dark .
FundFinder will include an additional 3500+ contacts covering the healthcare and technology sectors from Q2 2015.