GLOBAL LAUNCH OF LG G2 MINI BRINGS PREMIUM EXPERIENCE TO MID-TIER MARKETS

UX Features Found in Premium G Series Now Available in Smaller Form Factor

SEOUL, Mar. 27, 2014 ― LG Electronics (LG) is bringing its first “compact” G Series smartphone to the global market, First unveiled in February at Mobile World Congress (MWC) in Barcelona, the G2 mini offers the design excellence and premium UX features of the award-winning LG G2 in a smaller form factor.

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As the smallest LG G Series phone yet, the G2 mini retains the innovative design heritage of the Rear Key and minimalist style first introduced in the LG G2. The 4.7-inch IPS display and 2,440mAh removable battery complement the Quad-Core CPU and Android 4.4 KitKat OS for a seamless multimedia experience. Offered in both LTE and 3G versions, the G2 mini is the perfect device for customers moving up from a feature phone or upgrading their current smartphones.

 

G2 mini comes preloaded with Knock Code™, which enables users to power on and unlock their LG smartphones in one easy step by tapping a personalized “knock” pattern on the phone’s display. It offers greater security as the pattern can be made up of a sequence of two to eight taps, allowing for more than 80,000 possible combinations. Knock Code™ can be entered on any area of the display, making one-handed entry effortless and convenient.

 

“The compact G2 mini offers a combination of design, hardware and UX features previously unavailable in its class, making it a very attractive option for mid-tier markets,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “With the G2 mini, our objective is to allow a much larger consumer base to be able to experience the key benefits of the G2 UX in a smaller form factor. And to that end, we’re confident we’ve succeeded with the G2 mini.”

 

In order to meet the diverse needs of customers worldwide, the G2 mini will be available in several variations t 3G/4G LTE, Single/Dual SIM and four vibrant color options including Titan Black, Lunar White, Red and Gold depending on the region. Roll-out will being in April in CIS countries followed closely by markets in Europe, Asia, Latin America, the Middle East and Africa. Details of availability in these and other countries will be announced locally in the weeks ahead.

 

Key Specifications:

    Chipset:   1.2 GHz Qualcomm Quad-Core MSM8926 (LTE) / MSM8226 (3G)

                 1.7GHz Nvidia Quad Core Tegra 4i (LATAM LTE version)

    Display: 4.7-inch qHD IPS (960 x 540)

    Memory: 8GB eMMC / 1GB RAM / SD Card Slot

    Camera: Rear 8.0MP / 13.0MP (LATAM LTE version) / Front 1.3MP

    Battery: 2,440mAh (removable)

    Operating System: Android 4.4 KitKat

    Size: 129.6 x 66.0 x 9.8mm

    Weight: 121g

    Network: Cat. 4 / Cat. 3 (LATAM), HSPA+ 21Mbps (3G)

    Connectivity: Bluetooth 4.0, WiFi (802.11 b/g/n), A-GPS, NFC (4G LTE version only)

    Colors: Titan Black, Lunar White, Red, Gold (depending on region)

    Other: Knock CodeTM, Plug & Pop, Guest Mode, Clip Tray, Quick Window, etc.

 

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 87,000 people working in 113 locations around the world. With 2013 global sales of USD 53.10 billion (KRW 58.14 trillion), LG comprises five business units ― Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning & Energy Solution and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2013 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com

 

About LG Electronics Mobile Communications Company

The LG Electronics Mobile Communications Company is an innovator and trend leader in the global mobile communications industry. LG is driving the evolution of mobile forward with its highly competitive core technologies in the areas of display, battery and camera optics and strategic partnerships with noted industry leaders. LG’s consumer-centric products ― including the flagship premium G Series models ― incorporate unique, ergonomic designs and intuitive UX features that enhance the user experience. The company remains committed to leading consumers into the era of convergence, maximizing inter-device connectivity between smartphones, tablets and a wide range of home and portable electronics products. For more information, please visit www.LG.com