SAP AG (NYSE: SAP), today announced that the McLaren Group, will integrate its growing portfolio of businesses using SAP’s portfolio of high performance solutions. SAP has a long-standing relationship with the McLaren Group. This year SAP aims to take this partnership to the next level by providing greater efficiency and maximum performance across the entire IT infrastructure. McLaren Group selected SAP technology to provide even greater efficiency and faster performance across the whole spectrum of McLaren Group’s activities. SAP HANA will boost the speed and depth of Vodafone McLaren Mercedes’ telemetry technology, thereby enabling the team to analyse larger sets of data and resolve complex issues faster. SAP’s Rapid Deployment Solutions and mobile apps will empower McLaren business owners with the real-time information. “On every lap of every race, practice or test session, our F1 cars generate vast quantities of performance data”, said Ron Dennis, Executive Chairman, McLaren Group. ”SAP HANA will combine real-time data feeds from the cars, with historic data and race scenarios, allowing engineers immediate correlation with past and present data, which they cannot do today. This will enable our F1 Drivers outperform in the race.”.The comprehensive SAP portfolio of solutions, will deliver the McLaren Group with increased intelligence and accelerated productivity across the entire conglomerate at reduced total cost of ownership. “Transforming information into intelligence in real time is a cornerstone for McLaren’s winning formula – and increasingly critical for the future of every company,” said Suprakash Chaudhuri, Acting Managing Director, SAP India. “With SAP, McLaren team will be able better anticipate, accelerate and differentiate its business – keeping them very much in the driver’s seat”, he added.
About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 197,000 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.