NABARD invited to MIFF 2016

nabardlogoMumbai, January 27, 2016: NABARD has been invited for the first time to participate in 14thMumbai International Film Festival(MIFF)-2016. MIFF in association with National Bank for Agricultural and Rural Development (NABARD) will showcase very unique and innovative documentaries titled ‘Documenting Rural India’s Real Heroes’ at MIFF 2016.

With the theme of ‘celebrating development documentaries’, this year, the MIFF 2016 has identified over 100 such development documentaries. In MIFF, developmental films on ‘Rural India’ made by design and communications students, will be showcased as a category.

NABARD, India’s premier institution devoted to agriculture and rural development, has come forward to join hands with MIFF 2016 to initiate this category of films which will exhibit the facets of developments in Rural India.

The files of Rural India will be captured and reflected by students of film making at renowned institutes such as Xavier Institute of Communications, Mumbai, Whistling Woods International, Mumbai and Srishti School of Art, Design and Technology, Mumbai. These students, who are film directors and makers of future, have captured various developmental projects, which NABARD has undertaken in many villages in India those have changed the lives of rural populace and empowered them in many senses. Either through watershed development for better farming or a super market to produce and sell local agriculture produce, etc., these are the ‘life changing’ stories connecting Rural India’ with an ‘Urban India’. With these story-telling scripts and visual experiences, the Urban Youth will come to know the real face of the ‘Rural India’. It will be a bridge to connect both the communities.

When: On the 30th January, 2016.

Time:  Between 9.30 am to 11.15 am.

Where: At Mumbai International Film Festival (MIFF).

Venue: Films Division, Peddar Road, Mumbai.

Please support this initiative of NABARD and MIFF to showcase the true colours of Rural India.

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