26 October 2015
NazraanaTM, Rio Tinto Diamonds brand initiative for India has been brought to jewellery lovers of Hyderabad by leading retail chain PC Jewellers. The exquisite NazraanaTM collections were unveiled by well-known and elegant socialite Pinky Reddy at a launch event held at PC Jewellers store at Punja Gutta, Hyderabad.
Inspired by various elements of Indian culture, Nazraana™ jewellery collections are the perfect gifting choice, combining emotion, affordability and spectacular design. Nazraana™ jewellery is an inimitable emotional bond that goes beyond the product, perfectly embodying the brand philosophy – the heart that gifts a diamond shines like a diamond.
Vikram Merchant, Director – India Representative Office, Diamonds Sales & Marketing, Rio Tinto said “We are extremely pleased to expand our brand presence to Hyderabad through our association with PC Jewellers. Hyderabad has a magnificent history of art, jewellery and architecture. The seven themed diamond jewellery collections from NazraanaTM will rekindle the heritage that has been bequeathed to jewellery connoisseurs in this city.”
Speaking at the launch, Mr Balram Garg, Managing Director, PC Jeweller Ltd. said “We are very happy to the launch of NazraanaTM Jewellery collection at our Hyderabad showroom today. We are grateful to Ms. Pinki Reddy from GVK Group for taking time out and inaugurating the launch. PC Jeweller works toward achieving support and sharing smiles among its customers and we will be more than happy to embrace all the love we get from our customers from Hyderabad for one of the most exquisite collections “NazraanaTM“.
Pinki Reddy said “I feel NazraanaTM is synonymous with Hyderabadi culture. The collections offer both heritage and contemporary designs. Women love to accessorize and the unique Nazraana™ designs offer plenty of choices to create the right look for every occasion.”