~ An exquisite range of Kurti’s, Salwar suits and Sarees ~
Enhance your style quotient with Soch’s exotic range of new summer collections – ‘Alyssa, Amaya and Reya’, all inspired from numerous Indian art forms. The collections comprise assortments in different fabrics, bright colours, straight cuts and designs with exquisite embroidery and distinctive patterns. Featuring a mesmerizing array of Kurti’s, Salwar suits, Sarees and ready to stitch Salwar suits, the silhouettes are contemporary yet traditional, highlighting the perfect style for every occasion. The range consists of long, flowy, multi layered looks showcasing different prints and zestful colour palettes.
Amaya: Traditional and chic, this collection is filled with a trendy selection of Kurtis, Kurti Suits, Sarees, Salwar Suits, and ready to stitch Salwar suits. The collections are featured with self design motifs and potli buttons in yoke. The Salwar suit collection houses exquisite ethnic floral zari embroidery with intricate designs. The Amaya Saree collection is filled with unique designs and rich fabrics that are decorated with gorgeous embellishments. Hues of navy blue, beige-red, green-blue, off white-red, and royal blue-gold, dominate the colour scheme. The collection also houses a stunning range of unstitched material in a variety of fabrics. The collection is priced between Rs. 1898 to Rs. 8498
Alyssa: Keeping in mind the trends of the summer season, Soch has launched its latest range of artsy straight cut kurtis. Flaunt your style in this exotic collection with vivid designs priced at just Rs. 898
Reya: Stunning in bright hues, this collection of classy and ethereal uber chic kurtis caters to a discerning audience with traditional embroidery and sequined embellishments. Step out in style with these comfortable cotton kurtis designed with exclusive kalamkari prints and hakoba work. The collection is priced between Rs. 998 to Rs. 1198
This season’s collection indulges in signature styles and sartorial elegance from Soch. The collection is available at all Soch outlets and in www.soch.in
About Soch
Soch launched its first exclusive outlet in February 2005, committed to fashionable range of designer wear for women at affordable price. The company based out of Bangalore, has 85 stores across India at convenient locations in Bangalore, Mumbai, Delhi, Chennai, Hyderabad, Pune, Goa, Vizag, Mysore, Mangalore, Manipal, Hubli, Belgaum, Dharwad, Gulbarga, Tumkur, Salem, Coimbatore, Cochin, Calicut, Vijayawada, Nellore, Kolhapur, Lucknow, Kanpur, Bareilly, Bhopal, Indore, Patna, Cuttack, Bhubaneswar, Jamshedpur, Guntur and Raipur.
Soch is one of the most loved ethnic brands in the country, designed for the modern Indian woman. The brand has redefined the traditional Indian outfit for women of all ages, who effortlessly balance work and home while still looking their best. The brand offers a wide variety of stylish and elegant designer ethnic wear like Kurtis, Tunics, Kurti Suits, Sarees, Salwar Suits, Ready to Stitch Suits, Cocktail Blouses and Bottoms. For more information, please visit www.soch.in