adidas Football focuses on consumers, wins market share and expects record sales in 2016
Herzogenaurach/Paris, June 16, 2016 – adidas today announced that its football business is expected to reach new record sales of EUR 2.5 billion in 2016. One year after relaunching its football footwear offering, the brand is reporting market share gains across Western Europe, especially in key cities. “We are on track to achieving sales …