JACK MORTON WORLDWIDE AND MARTIN LINDSTROM PARTNER TO CHALLENGE BIG DATA
Boston, MA (February 23, 2016) Jack Morton Worldwide, global brand experience agency, and Martin Lindstrom, international best-selling author and brand futurist, today announce their partnership, which will challenge the dominance of big-data thinking and work to help brands uncover the potential to drive brand success through small data. These principles are explored in Martin Lindstrom’s new …