Tag «MARTIN LINDSTROM»

JACK MORTON WORLDWIDE AND MARTIN LINDSTROM PARTNER TO CHALLENGE BIG DATA

Boston, MA (February 23, 2016) Jack Morton Worldwide, global brand experience agency, and Martin Lindstrom, international best-selling author and brand futurist, today announce their partnership, which will challenge the dominance of big-data thinking and work to help brands uncover the potential to drive brand success through small data. These principles are explored in Martin Lindstrom’s new …