Tag «Online-Offline Mix»

Online-Offline Mix Reaps Success; B2Badda Opening Series of Experience Zones Pan-India

After successfully introducing the concept of e-Distribution in India, B2Badda has adopted a Hybrid model experimenting with a blend of online business guided by offline experience zones at strategic locations. Hyderabad is the latest city on the list. Hyderabad Experience Zone opens on July 21. Three stores have been launched in less than one month. …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corp Comm with Chawm

Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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