at the very Core of it all … is Content!
I was all of 22 when I had joined Azure, many summers back. An almost fresh graduate who had already worked in two reputed agencies, I too, had stars in my eyes, literally. A job to me meant economic independence – monthly pay cheques that would “empower” me to buy all those shoes I had …
Happy New Year, all ye pilgrims. As we settle back in our desks, let us for once forget about demonetisation and all that hogging our attention and haggling us as conversation magnets – that’s so last year . Dump them as the broken promises (or unhonoured promissory notes) that they were – let us instead focus …
Social Media Corporate Communication – FAQ’s So you want to take your Client’s PR efforts into the realm of the Social Media? Great. But be prepared, even before they tell you that the means (read cost) will not justify the end, there will be questions galore. Here are the top 10 that I encounter on …
Q1. We have a website which is fairly informative. Isn’t that enough? A website is like a departmental store and the information contained therein is like the goods displayed on the shelves. But what good is a store if there are no customers? Customers are “web traffic”, the visitors to your website / store. Social …