Tag «S Subramanyeswar (Subbu)»

Effies 2016 – MullenLowe Lintas Group retains Agency of the Year title!

Mumbai: MullenLowe Lintas Group, India was declared the ‘Agency of the Year’ at the 2016 India Effies awards held in Mumbai on December 16, 2016. This was a result of the agency winning 23 metals across 11 of its brands. Of its 54 shortlisted cases, the agency ended up winning on 23 of them. This win now makes it …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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