Tag «SapientNitro»

Groundbreaking Book from SapientNitro Unlocks the Secrets to Successful Brand Storytelling in a Hyper-Connected Age

Storyscaping: Stop Creating Ads, Start Creating Worlds Goes On Sale Today INDIA – April 9, 2014 – SapientNitro, part of Sapient (NASDAQ: SAPE), today announced the publication of Storyscaping: Stop Creating Ads, Start Creating Worlds, authored by two of the agency’s award-winning creative executives, Gaston Legorburu, worldwide chief creative officer and Darren “Daz” McColl, global …

INVISTA Names SapientNitro Global Advertising Agency of Record for the LYCRA® Brand

India – January 31 2014 – SapientNitro, part of Sapient (NASDAQ: SAPE), today announced that it has been appointed global advertising agency of record for the LYCRA® brand. INVISTA, which owns the LYCRA® brand, has tasked SapientNitro with responsibility for global brand strategy, advertising, digital, social and customer experience. The appointment aims to bring to …

Sapient wins the ‘Defy Convention CIO Award’ at the IT Excellence Awards

The Jointly Hosted Event by VMware and CNBC TV 18 recognizes Sapient’s innovative private cloud implementation titled SapeCloud Sapient today announced that it has won the ‘Defy Convention CIO Award’ at the IT Excellence Awards, a one of its kind event that recognizes excellence in IT innovation, for its private cloud called ‘SapeCloud’. This has …

SapientNitro Creates Innovative Social Media Campaign for the Institute of Contemporary Arts

Initiative aims to encourage global debate around contemporary art London, UK – August 21, 2013 – SapientNitro, part of Sapient (NASDAQ: SAPE), today announced the launch of a social media campaign, in collaboration with The Institute of Contemporary Arts (ICA), to encourage the debate around contemporary art. ICA’s Art Rules launches to the public at …