New Criteo Direct Bidder Delivers 20% Higher Publisher Revenue on Average from Criteo’s Ad Buys
Company’s New Offering, the Next Generation of Programmatic Buying Technology, Provides Publishers a Direct Pipe to Criteo’s Unique Demand and Is Easy to Integrate New Delhi, 08 June 2017 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced Criteo Direct Bidder, its next-generation programmatic buying technology that directly connects publishers’ inventory to the demand …