Tag «Tier II cities»

Puma ties-up with ShopX to scale retail footprint in Tier II cities

Bangalore, April 20, 2017: ShopX, India’s fastest growing digital offline platform that powers retailers in India, today announced its strategic tie-up with Puma, world’s leading sports brand. Puma will leverage ShopX’s unique digital offline model and federated architecture to scale up its footwear business across the tier II market in India. The tie-up will help …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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