Turkish Airlines, the official airline partner of Warner Bros. Pictures’ highly anticipated action adventure Batman v Superman: Dawn of Justice, sponsored the film’s world premiere in New York City, which took place on Sunday, March 20, at the world famous Radio City Music Hall, days ahead of the March 25 nationwide release.
A host of celebrities joined director Zack Snyder and the film’s Batman and Superman, Ben Affleck and Henry Cavill, and its acclaimed ensemble cast, including Amy Adams, Jesse Eisenberg, Diane Lane, Laurence Fishburne, Jeremy Irons, Holly Hunter, and Gal Gadot, Callan Mulvey and Tao Okamoto.
“Recently we’ve been able to bring the film to life through unique in-flight experiences and activations. We’re also excited to be a part of the movie’s premiere with fans from around the world. And coming soon, there’s one more piece of good news for our customers. Turkish Airlines is proud to introduce the first in-flight premiere of the film outside of theaters as part of our in-flight entertainment systems.” said M. Ilker Aycı, Turkish Airlines’ Board Chairman.
The premiere is part of a larger partnership with Warner Bros. Pictures that was announced in January 2016. The movie experience is extended to fans inflight through an exclusive 777 Turkish Airlines wrapped in Batman v Superman: Dawn of Justice imagery, limited-edition Turkish Airlines Batman v Superman themed amenity kits, a Time Out travel guide for the airline’s newest “destinations” Gotham City and Metropolis, inflight menu items and a special edition frequent flyer Miles & Smiles card.
In the film, Turkish Airlines is featured within a pivotal scene aboard a Boeing 777 airplane. Additionally, two of the film’s stars, Ben Affleck, who plays Batman, and Jesse Eisenberg, who plays global magnate Lex Luthor, took part in a special advertisement announcing Turkish Airlines’ newest “destinations”– Gotham City and Metropolis.
Turkish Airlines, which flies to more countries than any other airline, encourages fans to join the online conversation around the movie using the hashtags #flygotham and #flymetropolis. For more information, visit turkishairlines.com.
About Turkish Airlines
Established in 1933 with a fleet of five aircrafts, currently Star Alliance member Turkish Airlines is a 4-star airline today with a fleet of 304 (passenger and cargo) aircrafts flying to over 287 destinations worldwide; 236 international and 51 domestic. According to a 2015 Skytrax survey, Turkish Airlines is named as “Europe’s Best Airline” for five and “Best Airline in Southern Europe” for seven consecutive years. Having won in 2010 the world’s “Best Economy Catering Service”, in 2013 the world’s “Best Business Catering Service”, and in 2014 “Best Business Catering Service” awards, Turkish Airlines is awarded with the world’s “Best Business Class Lounge Dining” and “Best Business Airline Lounge” prizes in the Skytrax survey. Currently with 7 US gateways, Turkish Airlines offers 63 flights per week, serving some 5,000 customers. In October 2015, Turkish Airlines added daily flights from Miami, and as of May 2016, daily flights from Atlanta will begin. For more information please visit www.turkishairlines.com
Yardstick of success:
From 2014 to 2015, Turkish Airlines grew its business by 11,8 percent and increased passengers from 58 million to 61,2 million. Rated as a 5-star dining and lounge airline, it offers a massive network, with more than 287 destinations worldwide and growing. Turkish Airlines is a member of Star Alliance and is consistently awarded by Skytrax each year. Turkish Airlines also strives to maintain employee satisfaction, as many employees enjoy longevity in the “family” atmosphere that Turkish Airlines provides.
About Batman v Superman: Dawn of Justice:
Warner Bros. Pictures presents, an Atlas Entertainment/Cruel and Unusual production, a Zack Snyder film, Batman v Superman: Dawn of Justice, starring Oscar winner Ben Affleck (“Argo”) as Batman/Bruce Wayne and Henry Cavill as Superman/Clark Kent in the characters’ first big-screen pairing. Directed by Snyder, the film also stars Oscar nominees Amy Adams (“American Hustle”), Jesse Eisenberg (“The Social Network”), Diane Lane (“Unfaithful”) and Laurence Fishburne (“What’s Love Got to Do with It”); Oscar winners Jeremy Irons (“Reversal of Fortune”) and Holly Hunter (“The Piano”); and Gal Gadot as Wonder Woman/Diana Prince. Snyder directed from a screenplay written by Chris Terrio and David S. Goyer, based on characters from DC Comics, including Batman, created by Bob Kane with Bill Finger, and Superman, created by Jerry Siegel and Joe Shuster. The film is produced by Charles Roven and Deborah Snyder, with Wesley Coller, Geoff Johns and David S. Goyer serving as executive producers. Batman v Superman: Dawn of Justice will be released in in 3D, 2D, and in select IMAX 3D theaters worldwide beginning March 25, 2016, from Warner Bros. Pictures, a Warner Bros. Entertainment Company. batmanvsupermandawnofjustice.net
About Star Alliance:
The Star Alliance network was established in 1997 as the first truly global airline alliance to offer worldwide reach, recognition and seamless service to the international traveler. Its acceptance by the market has been recognized by numerous awards, including the Air Transport World Market Leadership Award and Best Airline Alliance by both Business Traveler Magazine and Skytrax. The member airlines are: Adria Airways, Aegean Airlines, Air Canada, Air China, Air India, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAP Portugal, Turkish Airlines, THAI and United. The integration of Avianca Brasil is currently in progress. Overall, the Star Alliance network currently offers more than 18,500 daily flights to 1,321 airports in 193 countries. For additional information visit www.staralliance.com and/or follow us on Facebook, Twitter, YouTube or LinkedIn.