Mumbai, December 18, 2015: A leading Indian mobile games studio Ultimate Games’ Ultimate Teen Patti app has emerged as the number one grossing Teen Patti app on the Google Play store beating popular mobile games.
Ultimate Teen Patti recently generated weekly revenues higher than popular mobile game Candy Crush, indicating a strong player preference for the Indian card game offered in a highly personalized format on the app.
Ultimate Teen Patti is offered by Ultimate Games, a wholly owned division of Play Games 24×7.
The gaming app achieved this feat just within nine months of its launch and with less than one million installs compared to 30 times higher installs of other popular Teen Patti games. Ultimate Teen Patti owes its success to super smooth playing experience, multi-lingual content, low battery consumption, and most importantly optimum internet data consumption while playing the game.
Avin Sharma, Product Head, Ultimate Teen Patti says, “Every single team member at Ultimate Games has just one thing on their mind – how do I provide the best playing experience to my players? We carefully sieve through layers of data to understand our players’ needs and pain points to improve their gaming experience. We experiment boldly and are always adding new features to our game.”
Upbeat on making a mark in the mobile gaming industry in a short span of time, Mr. Trivikraman Thampy CEO, Ultimate Games says, “We have tremendous insight into the needs and interests of the Indian card gamer due to the continued and successful run of our flagship brand RummyCircle, India’s largest grossing mobile and web platform since 2008.”
He further adds, “Our experience in the ultra-competitive US market with Call it Right back in 2013-14 taught us a lot about how to make games uniquely exciting and engaging for our players. Our learning from both the games and the two different markets has definitely helped us customize Ultimate Teen Patti for our players.”
In India, Ultimate Teen Patti has seen maximum traction across North and West India, Karnataka and Kerala, signaling a growing interest of mobile gamers in Indian card-games.
Given the excitement among mobile gamers towards the very affable Indian card game, Ultimate Games is now focusing on popularizing social games like Teen Patti in other cities, both in India and abroad.
About Play Games 24×7
Launched in 2006, Play Games 24×7 is an online and mobile gaming platform that has leveraged technology to bring to people an awesome experience playing games they always loved and enjoyed.
The very affable Indian card games Teen Patti and Indian Rummy, which were restricted to the living room during festivities, are now played every day at a competitive level in the limitless digital world. During the annual tournaments, winners have even walked away with sponsored trips abroad!
Backed by a strong technical support team, seamless payment gateways and engaging user interface, Play Games24x7’s exclusive website for rummy players titled RummyCircle.com has seen over 2.5 million registrations, clearly indicating the role technology has played in transforming the experience of playing card games. In the past, the company has also seen investment from Tiger Global Management, a leading hedge fund manager.
Play Games 24×7 forayed into mobile games with its new division Ultimate Games and launched their first Indian app Ultimate Teen Patti on Google Play in 2015.